Fueling Growth. Building Culture. Delivering Results.

TPI Sports Group helps organizations drive growth, build revenue and enhance operations.
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years in professional sports & sports marketing
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major professional leagues experience (NFL, NHL, MLS, USL, NBA, NCAA)
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Connecting People, Business, and Ideas to Drive Shared Success

At TPI Sports Group, we empower sports organizations to achieve peak performance through tailored solutions in sponsorship sales, revenue optimization, operational strategy, and club/organization development. Backed by hands-on experience with premier teams across the NFL, NHL, MLS, USL, NBA, and NCAA, we bring proven expertise to every partnership.

Our process is fully collaborative. We don’t just deliver strategies—we become a trusted extension of your team, helping navigate challenges and drive measurable results.

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Capabilities

We partner with clubs and organizations during launch, times of change, and growth, offering targeted support across these areas:

Sponsorship
& Ticket Sales

Boost revenue through active selling, pricing strategy, negotiation support, and sales coaching

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Organization Consulting
& Business Turnaround

Stabilize and strengthen operations and sales with proven strategies

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Revenue Strategy

Improve performance in key revenue areas through analysis, valuation and effective strategy

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Facilities

Maximize facility revenue/profitability via sponsorships, programming, and asset development

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How We Work

TPI Sports Group becomes part of your team to build trust, assess challenges and deliver results.

  • Listen, Learn, Observe
  • Develop Plan & Strategy
  • Leverage Experience to Impact Growth
  • Collaborate to Maximize Results
  • Drive Long-Term Success

Who We Work With

  • Professional Sports Organizations
  • Youth Sports Organizations
  • Sports Facilities & Parks
  • Schools & Universities
  • Leagues, Clubs, and Associations

Meet Our Team

Led by experience. Backed by results.
Patrick Barry
Patrick Barry

Principal, Executive Strategy

30+ years leading professional and youth sports organizations as an executive

Yancey Jones
Yancey Jones

Principal, Revenue Strategy

20+ years of sports sales and leadership experience across 6 leagues (NFL, NHL, MLS, USL, NBA, and NCAA)

Cara Schubbe
Cara Schubbe

Director of Operations

10+ years managing sports operations across USL, MLS and NISA